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Articles publics en libre accès
Casting off the blinkers
It would be futile to pontificate here on the useful lessons the watch industry desperately needed to learn from the crisis. If only the latter had at least given some meaning to Nietzsche’s maxim so widely bandied about these...
Slim but not anorexic
Can the phenomenon be attributed to a normal and expected return of the fashion pendulum? Or is it an economic response – an acknowledgement that after the feast and the ensuing global indigestion, it’s diet time and thin is in?...
Panerai 150th anniversary
Panerai of Florence represents an amazing 150-year-old story exhaustively told in this boxed set of two volumes. The authors have first-hand knowledge: Mario Paci was the company’s quality control manager until 1997, while Dino...
TAG Heuer 150 ans
C’est une histoire de vitesse, de chronométrage et de maîtrise du temps. L’histoire d’un homme, puis d’une équipe, toujours d’une passion, l’histoire d’une marque horlogère qui à partir de l’atelier artisanal de son fondateur...
Real & Fake Watches
With just about anything on offer for the on-line shopper, there are a number of essential questions that need an honest answer, like: How do I tell a genuine watch from a fake? Where are fake watches manufactured? How good are...
Rolex Cosmograph Daytona
This is a new collection in a handy format that starts with a knowledgeable technical and historical summary of the Rolex Cosmograph Daytona. Available in English and Italian or German and French, this little pocket guide takes...
Chopard, The Passion for Excellence
The 150th anniversary of a brand is always an opportunity to look back at its history. Chopard’s started in 1860 when the young watchmaker, Louis-Ulysse Chopard opened his workshops in the Jura. The business was transferred 60...
